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BENOIT PORTE-PROUST

MEMENTO VIVERE

Have you ever seen a living watch?

1761✕1116

**MEMENTO VIVERE** – The most living of watches

I designed this watch when I found out I was going to be a father. And of course, it completely changed my perception of time. Suddenly, it wasn’t just about hours, minutes, and seconds anymore—it was about years, decades: life (lives). What if a watch could help us navigate the scale of our life? A watch that grows with us.

This watch is **Memento Vivere**. Like the annual rings of a tree, Memento Vivere marks the years by our side. Its dial traces one more ring each year, up to 50 rings in 50 years. A unique horological complication that calls upon time—not as something that slips away, but as something that leaves a trace.

Your imprint, patiently built on your wrist, year after year, until the watch reaches its completion after half a century. And after that, of course, it continues to tell time.

MEMENTO VIVERE

BENOIT PORTE-PROUST

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